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Using relationship to White House to promote her brand

Ivanka Trump's company promoted $10,000 bracelet worn during post-election '60 Minutes' family interview 🐷



"Ivanka Trump's jewelry company used the future first daughter's "60 Minutes" appearance Sunday to promote a high-end bracelet from her fashion line.


"After the appearance, several journalists reported receiving a "Style Alert" email that publicized a $10,800 diamond bracelet sold on Ivanka Trump's website.”


...


"The email was not the first time Ivanka Trump has used her father's political pursuits to promote her own business. A tweet published from Ivanka's account after her speech at the Republican National Convention invited followers to "Shop Ivanka's look."


Ivanka Trump company promotes $10,000 bracelet worn on '60 Minutes'

CNN, November 16, 2016

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